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Business Fashion Brands: Branding Style from Armani to Zara by Mark Tungate

Fashion Brands: Branding Style from Armani to Zara by Mark Tungate (Author)Publisher: Kogan Page (September 1, 2005) | ISBN-10: 0749442999 | PDF | 0,7 Mb | 243 pagesOnce a luxury that only the elite could afford, fashion is now accessible ...

Business/Investing Inclusive Branding: The Why and How of a Holistic Approach to Brands

Klaus Schmidt, Chris Ludlow, "Inclusive Branding: The Why and How of a Holistic Approach to Brands" Palgrave Macmillan | 2003-02-08 | ISBN: 0333980794 | 200 pages | PDF | 2,5 MB Klaus Schmidt has been a pioneer in the concept and proces ...

Science/Engineering Philosophy of Branding: Great Philosophers Think Brands

Thom Braun "Philosophy of Branding: Great Philosophers Think Brands"Kogan Page | 2004-06 | ISBN: 0749441933 | 176 pages | PDF | 1,5 MB* An entirely original and imaginative slant on brand managementGreat Philosophers Think About BrandsAltho ...

Economics/Finances Brands and Branding

Economist "Brands and Branding"Economist Books | 2003-11-27 | ISBN: 186197664X | 256 pages | PDF | 1,2 MBWritten by 17 experts in the field, Brands and Branding sets out to provide a better understanding of the role and importance of brands ...

Business/Investing Smart Things to Know About, Brands & Branding

Smart Things to Know About, Brands & Branding Publisher: Capstone | ISBN: 1841120391 | edition 2001 | PDF | 240 pages | 1,1 mbThe rules of branding are changing by the minute - smart advice to keep yours on top. Smart Things to Know About ...

Brands and Branding (The Economist Series)

Brands and Branding (The Economist Series) Author: The Economist | 288 pages | Bloomberg Press; 2nd ed. edition (February 2004) | English | ISBN: 1576601471Although the balance sheet may not even put a value on it, a company's brand, or it ...