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Romancing the Market (Routledge Interpretive Marketing Research Series)
Posted on 2010-04-16
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Author: Stephen Brown
Publisher: Routledge (1999) Binding: Hardcover, 291 pages pricer: $210.00 ISBN-10: 0415184177 editorialreviews This book contains essays by an international selection of the most creative contemporary marketing scholars, including Elizabeth Hirschman, Russell Belk, Craig Thompson and Robin Wensley. Illuminating, controversial and cutting edge, this is an essential work for all those interested in new directions in marketing and consumer research. failed checked
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