Family & Home Artful Persuasion: How to Command Attention, Change Minds, and Influence People (0814470637)

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Harry Mills "Artful Persuasion: How to Command Attention, Change Minds, and Influence People"

Fresh insights and practical guidelines peel away the mystery behind the elusive art of persuasion.

There's really nothing mysterious about getting people to change their minds. No special, inborn gifts. No subliminal tricks. Instead, the best persuaders--advertisers, salespeople, politicians, spin doctors--depend on the fact that everyone responds to messages in just two ways: thoughtfully or mindlessly. And they know how to manipulate these two persuasion routes to make even the most doubtful say "yes."

Jam-packed with fascinating case studies and surprising examples, this comprehensive, entertaining how-to guide puts the powerful tool of persuasion at anyone's disposal. It explains: * How the master persuaders--the Churchills, Lincolns, and Roosevelts--create powerful, memorable messages that convince people of their arguments' logic and rightness * How successful persuaders exploit the psychological triggers that cause people to subconsciously move from "no" to "yes."

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	Business/Investing Subliminal Persuasion: Influence & Marketing Secrets They Don't Want You To Know Dave Lakhani, "Subliminal Persuasion: Influence & Marketing Secrets They Don't Want You To Know" Wiley \| 2008-04-18 \| ISBN: 0470243368 \| 224 pages \| PDF \| 1,4 MB Praise for Subliminal Persuasion"If you want to understand how to give you ...
	Family & Home Influence: The Psychology of Persuasion Robert B. Cialdini, "Influence: The Psychology of Persuasion" Harper Paperbacks \| 2007 \| ISBN: 006124189X \| 336 pages \| PDF \| 2 MB Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to appl ...
	Technical Words That Change Minds: Mastering the Language of Influence Words That Change Minds: Mastering the Language of Influence By Shelle Rose CharvetPublisher: Kendall Hunt Pub Co 1995 \| 202 Pages \| ISBN: 0787208035 \| PDF \| 7 MBThis book presents meta-programs (the content-free filters we use to mak ...
	Business Reframing Change: How to Deal with Workplace Dynamics, Influence Others, and Bring People Together to Initiate Positive Change Reframing Change: How to Deal with Workplace Dynamics, Influence Others, and Bring People Together to Initiate Positive Change By Jean Kantambu Latting, V. Jean RamseyPublisher: Praeger 2009 \| 226 Pages \| ISBN: 0313381240 \| PDF \| 2 M ...
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	Subliminal Persuasion: Influence Dave Lakhani, "Subliminal Persuasion: Influence & Marketing Secrets They Don't Want You To Know" Wiley \| 2008-04-18 \| ISBN: 0470243368 \| 224 pages \| PDF \| 1,4 MB Praise for Subliminal Persuasion"If you want to understand how to give you ...

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