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Ford and the Global Strategies of Multinationals; The North American auto industry

Posted on 2010-04-13




Name:Ford and the Global Strategies of Multinationals; The North American auto industry
ASIN/ISBN:0415205794
Author:I Studer Noguez
Publisher:Routledge (2001)
Language:English
Pages:Hardcover, 256 pages
   Ford and the Global Strategies of Multinationals; The North American auto industry

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Author: I Studer Noguez


Publisher: Routledge (2001)


Binding: Hardcover, 256 pages


pricer: $170.00


ISBN-10: 0415205794


editorialreviews

This is an analysis of how the global strategies of Multi-national Enterprises (MNE's) affect the power relationship between MNE's and states in the context of increasing trans-national economic integration. It features an in-depth study of the ford motor company and case studies of the Mexican and Canadian motor industries.




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