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Business/Investing Corporate Diplomacy: The Strategy for a Volatile, Fragmented Business Environment

Posted on 2010-03-16




Name:Business/Investing Corporate Diplomacy: The Strategy for a Volatile, Fragmented Business Environment
ASIN/ISBN:0470848901
Language:English
File size:1.9 Mb
Publish Date: 2003-01-17
ISBN: 0470848901
Pages: 320 pages
File Type: PDF
File Size: 1,9 MB
Other Info: Wiley
   Business/Investing Corporate Diplomacy: The Strategy for a Volatile, Fragmented Business Environment

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Ulrich Steger "Corporate Diplomacy: The Strategy for a Volatile, Fragmented Business Environment"

Based on a wealth of empirical studies and case studies, this book explains the strategic choices companies have to make in order to remain consistent. In each chapter, real-life examples illuminate the key message managers should take away from the book. It offers a purely managerial viewpoint focused on what managers can do to manage the business enviroment in any situation.

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