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Economics/Finances The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment

Posted on 2010-03-16




Name:Economics/Finances The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment
ASIN/ISBN:1578512506
Author:Robert S. Kaplan (Author), David P. Norton (Author)
Publisher:Harvard Business School Press
Publish Date:September 2000
Language:English
Pages:416
File size:16 Mb
Publisher: Harvard Business School Press (September 2000)
ISBN: 1578512506
File Type: PDF
File Size: 16 Mb
Pages: 416 pages
   Economics/Finances The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment



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  • Author: Robert S. Kaplan (Author), David P. Norton (Author)
  • Publisher: Harvard Business School Press
  • Publish Date: September 2000
  • ISBN: 1578512506
  • Pages: 416



The Strategy-Focused Organization: How Balanced Scorecard Companies Thrive in the New Business Environment by Robert S. Kaplan (Author), David P. Norton (Author)



In their previous book, Robert Kaplan and David Norton unveiled an innovative "performance management system" that any company could use to focus and align their executive teams, business units, human resources, information technology, and financial resources on a unified overall strategy--much as businesses have traditionally employed financial management systems to track and guide their general fiscal direction. In The Strategy-Focused Organization, Kaplan and Norton explain how companies like Mobil, CIGNA, and Chemical Retail Bank have effectively used this approach for nearly a decade, and in the process present a step-by-step implementation outline that other organizations could use to attain similar results. Their book is divided into five sections that guide readers through development of a completely individualized plan that is created with "strategy maps" (graphical representations designed to clearly communicate desired outcomes and how they are to be achieved), then infused throughout the enterprise and made an integral part of its future. In several chapters devoted to the latter, for example, the authors show how their models have linked long-term strategy with day-to-day operational and budgetary management, and detail the "double loop" process for doing so, monitoring progress, and initiating corrective actions if necessary. --Howard Rothman

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