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Understanding Green Consumer Behaviour: A Qualitative, Cognitive Approach (Consumer Research and Policy)
Posted on 2010-04-13
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Author: Sigmund Wagner
Publisher: Routledge (1997) Binding: Hardcover, 308 pages pricer: $220.00 ISBN-10: 0415157323 editorialreviews This interdisciplinary text recommends a reorientation of contemporary cognitive research. Through the study of "green" comsumers, the author draws on insights from psychology and anthropology as well as intensive field research. checked
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