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Business Trade Marks at the Limit

Posted on 2010-04-14




Name:Business Trade Marks at the Limit
ASIN/ISBN:1845427386
Publisher:Edward Elgar Publishing
Publish Date:2006-06-27
Pages:285 pages
File size:2 Mb
Publisher: Edward Elgar Publishing
Publish Date: 2006-06-27
ISBN: 1845427386
Pages: 285 pages
File Type: PDF
File Size: 2 MB
   Business Trade Marks at the Limit

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Jeremy Phillips, "Trade Marks at the Limit"

Trade Marks at the Limit is a collection of current, informed and original essays on different aspects of a topic that unites trade mark owners, practitioners and potential infringers alike - the fine borderline that separates permitted use of another business's trade mark from a use that constitutes trade mark infringement.

This important and groundbreaking book first examines the international legal framework for regulating unauthorized use of the trade marks of others. Then writers from both sides of the Atlantic and from Australia look at the practical problems and conceptual issues that the courts face in striking a balance between the needs of trade mark owners, their competitors, businesses that provide downstream services, and also consumers.

The authors address industry-specific issues involving the financial services sector and consumer goods as well as problems raised by comparative advertising, the need to protect free speech, the problems faced when dealing with non-traditional trade marks and the special case of multilingual jurisdictions. Authored by leading legal practitioners and consultants in related sectors, Trade Marks at the Limit is the first book to bring these issues together under the banner of permitted but unauthorized trade mark use.

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