Business/Investing The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World - Yahoo! (031256984X)

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The Yahoo! Style Guide: The Ultimate Sourcebook for Writing, Editing, and Creating Content for the Digital World - Yahoo!

Product Description

- Shape your text for online reading

- Construct clear and compelling copy

- Write eye-catching and effective headings

- Develop your site’s unique voice

- Streamline text for mobile users

- Optimize webpages to boost your chances of appearing in search results

- Learn easy fixes for your writing mistakes

- Write clear user-interface text

This essential sourcebook—based on internal editorial practices that have helped Yahoo! writers and editors for the last fifteen years—is now at your fingertips.

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