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The Future of Pricing: How Airline Ticket Pricing Has Inspired a Revolution

Posted on 2010-03-15




Name:The Future of Pricing: How Airline Ticket Pricing Has Inspired a Revolution
ASIN/ISBN:0230600190
Language:English
File size:1.1 Mb
Publish Date: 2007-10-16
ISBN: 0230600190
Pages: 208 pages
File Type: PDF
File Size: 1,1 MB
Other Info: Palgrave Macmillan
   The Future of Pricing: How Airline Ticket Pricing Has Inspired a Revolution

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The Future of Pricing

A story about science, technology, and people, The Future of Pricing provides an inside look at how airlines price tickets and how practices developed in the airline industry are now revolutionizing the world of pricing. Written for business professionals and students wanting to better understand the rapid growth of scientific pricing, the author draws upon his years of experience as Chief Scientist for a pricing software firm that has implemented over 250 pricing solutions with over 100 airlines and Fortune 500 companies. Using first-hand accounts, interviews, anecdotes, and examples, the book explores how leading companies have dealt with obstacles ranging from stubborn sales agents to overly zealous scientists to emerge as powerful, rational pricing organizations.

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