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Technical The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America's Top Copywriters
Posted on 2010-04-06
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ISBN: 0470051248 Publisher: Wiley Author: Joseph Sugarman Description: Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to Download:
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| Business/Investing Advertising Secrets of the Written Word: The Ultimate Resource on How to Write Powerful Advertising Copy from One of America's Top Copywriters and Mail Order Entrepreneurs Publisher: Delstar PubLanguage: EnglishISBN: 1891686003Paperback: 312 pagesData: June 1, 1998Format: PDFDescription: Richard Thalheimer, President, The Sharper Image There are a lot of great copywriters, but Joe Sugarman is the best. He kno ... |
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