Business/Investing Tawfik Jelassi, Albrecht Enders - Strategies for E-business: Creating Value through Electronic and Mobile Commerce (Repost) (0273688405)

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Tawfik Jelassi, Albrecht Enders - Strategies for E-business: Creating Value through Electronic and Mobile Commerce

"Strategies for e-business" is packed with a treasury of timely and insightful international case studies, the very best concepts from academics, and powerful prescriptions for practising managers who wish to navigate the world of e-business, without the hype. This very readable book is clearly the culmination of years where Jelassi, in particular, has remained on the forefront of making e-business very relevant to the practising manager, gleaning deep insights from case research on how firms use e-business to gain competitive advantage, and his own leading academic research." "Prof. Andrew Boynton, Director of the Executive MBA, IMD Lausanne Do you want a book that links e-business to overall corporate strategy? That has case studies that investigate the dot.com phenomenon as well as the 'dot.bomb' disasters? This important new textbook offers a framework for comprehensive e-business strategy formulation based on rigorous and time-proven concepts from the field of strategic management, adapted to the specific context of e-business.Ideal for MBA students, upper level undergraduates and practitioners, Strategies for e-Business provides the reader with tools for analysing twenty-eight original case studies, examining how companies have developed and implemented electronic and mobile commerce strategies. The cases are contributed and researched by acknowledged experts and have been chosen to represent a range of industries including banking, retailing, media, education, manufacturing and advertising in Europe and beyond.

Tawfik Jelassi is Professor of e-Business and Information Technology at the School of International Management at Ecole Nationale des Ponts et Chaussees, Paris, France. Albrecht Enders is an Associate with The Boston Consulting Group, Cologne, Germany

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	Technical Business to Business Electronic Commerce: Challenges and Solutions Author: Merrill WarkentinPublisher: Idea Group PublishingPublish Date: 24 December, 2001ISBN: 1930708092
	Strategies for E-business: Creating Value through Electronic and Mobile Commerce Strategies for E-business: Creating Value through Electronic and Mobile Commerce (Concept and Cases) by Tawfik Jelassi (Author), Albrecht Enders (Author)Publisher: Prentice Hall (October 14, 2004) \| ISBN-10: 0273688405 \| PDF \| 4,4 Mb \| 672 ...
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	Business/Investing Strategies for E-business: Creating Value through Electronic and Mobile Commerce (Repost) Strategies for E-business: Creating Value through Electronic and Mobile Commerce (Concept and Cases) Publisher: Prentice Hall (October 14, 2004) \| ISBN-10: 0273688405 \| PDF \| 4,4 Mb \| 672 pagesDo you want a book that links e-business to ove ...

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	Technical Business to Business Electronic Commerce: Challenges and Solutions Author: Merrill WarkentinPublisher: Idea Group PublishingPublish Date: 24 December, 2001ISBN: 1930708092
	Strategies for E-business: Creating Value through Electronic and Mobile Commerce Strategies for E-business: Creating Value through Electronic and Mobile Commerce (Concept and Cases) by Tawfik Jelassi (Author), Albrecht Enders (Author)Publisher: Prentice Hall (October 14, 2004) \| ISBN-10: 0273688405 \| PDF \| 4,4 Mb \| 672 ...
	Business/Investing Strategies for Electronic Commerce and the Internet Strategies for Electronic Commerce and the Internet Publisher: The MIT Press \| ISBN: 0262122421 \| edition 2001 \| PDF \| 267 pages \| 8,7 mbThis book offers a novel approach for analyzing and developing business strategies for the Internet a ...
	Business/Investing Managing Business With Electronic Commerce: Issues and Trends { Repost } Aryya Gangopadhyay (Editor), «Managing Business With Electronic Commerce: Issues and Trends»Idea Group Publishing \| ISBN : 1930708122 \| 2001 Year \| 272 Pages \| PDF \| 1.5MBBecause the field of electronic commerce has continued to expand so ...
	Business/Investing Wayne W. Huang - Global Mobile Commerce: Strategies, Implementation and Case Studies Wayne W. Huang - Global Mobile Commerce: Strategies, Implementation and Case StudiesIdea Group Reference \| 2007 \| ISBN: 1599045583 \| Pages: 432 \| PDF \| 6.22 MBIn the age of wireless technology, mobile devices have accelerated the pace and e ...
	Business/Investing Strategies for E-business: Creating Value through Electronic and Mobile Commerce (Repost) Strategies for E-business: Creating Value through Electronic and Mobile Commerce (Concept and Cases) Publisher: Prentice Hall (October 14, 2004) \| ISBN-10: 0273688405 \| PDF \| 4,4 Mb \| 672 pagesDo you want a book that links e-business to ove ...

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