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Таганов Дмитрий, "SPSS: Статистический анализ в маркетинговых исследованиях"

В книге "SPSS: Статистический анализ в маркетинговых исследованиях" рассматривается практический аспект применения компьютерных методов статистического анализа данных в маркетинговых исследованиях (с использованием программного комплекса SPSS версий 11-12). Материал изложен в понятной форме, снабжен большим количеством иллюстраций и примерами из реальных маркетинговых исследований. Для тех, кто собирается работать в маркетинговых компаниях, книга "SPSS: Статистический анализ в маркетинговых исследованиях" может быть прекрасным самоучителем, а для работодателей она послужит незаменимым подспорьем в обучении персонала.

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	Software Related SPSS 14.0 Base User's Guide by Inc. SPSS SPSS 14.0 Base User's Guide by Inc. SPSSPublisher: Prentice Hall; 1st edition (October 26, 2005) \| ISBN-10: 0132218046 \| PDF \| 6,3 Mb \| 738 pagesThe SPSS Base 14.0 Users Guide provides a thorough explanation of SPSS features, including the ...
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	Software Related SPSS 14.0 Base User's Guide by Inc. SPSS SPSS 14.0 Base User's Guide by Inc. SPSSPublisher: Prentice Hall; 1st edition (October 26, 2005) \| ISBN-10: 0132218046 \| PDF \| 6,3 Mb \| 738 pagesThe SPSS Base 14.0 Users Guide provides a thorough explanation of SPSS features, including the ...
	Spss Programming And Data Management: A Guide for Spss And Sas Users Raynold Levesque,"Spss Programming And Data Management: A Guide for Spss And Sas Users"Spss \| 2005-08-12 \| ISBN:1568273556 \| 300 pages \| PDF \| 2.7 mbThe book reveals the wealth of functionality beneath the SPSS graphical user interface, wit ...
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	Magazine A Smarter Start: Preparing Data with SPSS Statistics Base, Free SPSS Inc. On-Demand Webcast
	SPSS for Psychologists: A Guide to Data Analysis Using Spss for Windows Nicola Brace, Richard Kemp, Rosemary Snelgar "SPSS for Psychologists: A Guide to Data Analysis Using Spss for Windows"Publisher: Lawrence Erlbaum 2000 \| 192 Pages \| ISBN: 0805837558 \| PDF \| 7 MBThis user-friendly text guides the novice user ...

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