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Business/Investing Saving Big Blue: Leadership Lessons & Turnaround Tactics of IBM's Lou Gerstner

Posted on 2010-03-16




Name:Business/Investing Saving Big Blue: Leadership Lessons & Turnaround Tactics of IBM's Lou Gerstner
ASIN/ISBN:0071342117
Language:English
File size:1 Mb
Language: English
Publish Date: July 20, 1999
ISBN: 0071342117
Pages: 309 pages
Other Info: McGraw-Hill Companies; 1 edition; 1MB
   Business/Investing Saving Big Blue: Leadership Lessons & Turnaround Tactics of IBM's Lou Gerstner

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Robert Slater " Saving Big Blue: Leadership Lessons & Turnaround Tactics of IBM's Lou Gerstner "

From the early 1950s into the late '80s, IBM was the computer industry. Not only that, IBM was, to many, industry itself. It consistently set the standard for corporate performance and profitability, both in the U.S. and worldwide. But that all changed in a strange, swift, and brutal way. IBM--which had fiddled while Microsoft and Intel created a firestorm in the personal-computer world--lost money for three consecutive years in the early '90s. The decision to allow Microsoft to control PC software and Intel to supply the microprocessors (they're both companies IBM could've easily bought out early in the game) came back to bite IBM on its bloated blue butt. And its no-layoffs policy, though admirable, meant the company kept a workforce of more than 300,000, making decisions at a glacial pace while other companies nimbly jumped from one new market to the next.



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