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Sanjay K .Agarwal - Corporate Social Responsibility in India
Posted on 2010-07-16
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More Corporate Social Responsibility in India is arguably the first comprehensive, well-researched book on the subject in the country. The author uses Indian examples, case studies and CSR role models from the Indian industry to explain the gap between Indian business needs and current practices. Practices and researches in economically developed counties have also been used extensively. As the Indian industry begins to enter international markets, it is going to be imperative to integrate CSR with business goals for long-term sustainability and healthy economic, social and environmental impact. The book helps in understanding the meaning of business beyond financial numbers and tries to explain how even CSR can be used as a marketing tool and for business benefits. It dwells comprehensively upon the concept of CSR, from its inception as ph8ilanthropy till its journey to a form where now it is mandatory to be sensitive about CSR in businesses.This ready reckoner and guide for senior managers, CEOs, CFOs, HR and taxation officials in INdian and multinational companies, management students and academicians approaches CSR as a critical business need, not a philosophy. Sanjay K. Agarwal is a Chartered Accountant working with organized retail business. His areas of interest include Corporate and Factory Accounts and Direct and Indirect Taxation. Please appreciate my work to rock these links: No another mirrors, please! >>> Read RULES >>> Download many interesting free eBooks HERE <<< Note 1: If you can not open the downloaded file, and your Adobe Reader reports on the damaged file, then your Adobe Reader. Lastest version of Adobe Reader opens this book perfectly. Note 2: Links not work? Send me PM and I'll try to help you.
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