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Rotovision - iDENTIFY

Posted on 2010-04-14




Name:Rotovision - iDENTIFY
ASIN/ISBN:2880467233
File size:1.72 Mb
ISBN: 2 88046 723 3
Other Info: Chapter Extracts from the Book
   Rotovision - iDENTIFY

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Building Brand Through Letterheads, Logos, and Business Cards


pdf | 31pages | 1.72mb

Identify provides practical advice for designers and their clients on creating effective corporate identity. This is a practical guide that combines sound advice on researching, commissioning, briefing, designing and producing a basic identity system - logo, letterhead and business cards - with a survey of the most successful identities from around the world. Identify also examines related issues such as trademark legislation, and comes with a comprehensive glossary of terms. For anyone developing corporate identity, from small businesses to charities and educational institutions, marketing departments and designers should find this book invaluable.

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