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Role of Resources in Global Competition (Routledge Studies in International Business and the World Economy)
Posted on 2010-04-13
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Author: John Fahy
Publisher: Routledge (2001) Binding: Hardcover, 224 pages pricer: $180.00 ISBN-10: 0415237114 editorialreviews This book looks at the question of how firms attain a sustainable competitive advantage in a global environment characterised by above average levels of geographic scope, marketing convergence and cross-national interdepencies. checked
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