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European Integration and Global Corporate Strategies (Routledge Studies in International Business and the World Economy, 17)
Posted on 2010-04-13
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Author: F. Chesnais
Publisher: Routledge (2000) Binding: Library Binding, 296 pages pricer: $170.00 ISBN-10: 0415212782 editorialreviews Explores the links between the options of world-wide globalization and European integration which are open to today's corporations, highlighting whether there are conflicts or complementaries between them. The book is divided into two parts: the first part looks at specific mechanisms and trends of globalization in the context of changes due to European integration. The second part considers the role of innovation and technology diffusion as part of the integration and globalization strategies. checked
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