Book123

Technical Principles of Marketing, fourth European edition

Author: Kotler, P., Wong, V., Saunders, J. and Armstrong, G.Publish Date: 2005ISBN: 0273684566Principles of Marketing takes a practical and managerial approach to marketing. It is rich in topical examples and applications that show the majo ...

Sports and City Marketing in European Cities (Euricur Series (European Institute for Comparative Urban Research).)

Author: Van den Berg, Braun, OtgaarPublisher: AshgatePublish Date: 2002ISBN: 0754619311Pages: 134In an increasingly globalizing and commercialising world, sport is now watched by many millions via satellite where once it would only have bee ...

Marketing the Professional Services Firm: Applying the Principles and the Science of Marketing to the Professions

Laurie Young "Marketing the Professional Services Firm: Applying the Principles and the Science of Marketing to the Professions"Wiley | 2005-09-23 | ISBN: 0470011734 | 432 pages | PDF | 1,4 MBProfessional services are estimated to be worth ...

International Direct Marketing: Principles, Best Practices, Marketing Facts

International Direct Marketing: Principles, Best Practices, Marketing Facts326 pages | Springer; 1 edition (December 6, 2007) | 3540396314 | PDF | 37 MbDirect marketing is a fast-growing and dominant domestic marketing instrument in many co ...

Principles of Marketing European Edition

Philip Kotler, Gary Armstrong, John Saunders, Veronica Wong«Principles of Marketing - European Edition»Prentice Hall PTR | ISBN 0130163961 | 2nd edition (1999) | PDF 1032 Pages | 39.85 MBBook InfoPrinciples of Marketing takes a practical, ...

Nonfiction Values and Principles in European Union Foreign Policy (Routledge Advances in European Politics)

Values and Principles in European Union Foreign Policy (Routledge Advances in European Politics)Publisher: ( Routledge) | 2006 | ISBN: 0415371368 | PDF | 254 pages | 1.3 MBAs a fresh examination of the values and principles that inform E ...