Book123

Business/Investing Ian Moore, «Does Your Marketing Sell? : The Secret of Effective Marketing Communications» (Repost)

Ian Moore, «Does Your Marketing Sell? : The Secret of Effective Marketing Communications»Nicholas Brealey Publishing | ISBN 1857883500 | 2005 Year | PDF | 4,53 Mb | 200 Pages“Jam packed with 80 illustrations and photographs of the best a ...

Economics/Finances Marketing and Football: an international perspective (Sports Marketing) (Repost)

Marketing and Football: an international perspective (Sports Marketing) Publisher: Butterworth-Heinemann | ISBN: 0750682043 | edition 2006 | PDF | 545 pages | 3,75 mbFootball is arguably one of the most important sports in the world, and t ...

Economics/Finances Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers

Marketing Metaphoria: What Deep Metaphors Reveal About the Minds of Consumers By Gerald Zaltman, Lindsay H. ZaltmanPublisher: Harvard Business School Press 2008-04-22 | 256 Pages | ISBN: 1422121151 | PDF | 8 MBWhy do advertising campaigns a ...

Economics/Finances Marketing Metaphors and Metamorphosis

Marketing Metaphors and MetamorphosisPalgrave Macmillan | 2008-09-15 | ISBN: 1403998612 | 240 pages | PDF | 1 MBMetaphors are widely used within marketing literature, yet so far have remained unacknowledged. This book aims to redress that o ...

Economics/Finances International Direct Marketing: Principles, Best Practices, Marketing Facts (Repost)

International Direct Marketing: Principles, Best Practices, Marketing Facts Publisher: Springer | ISBN: 3540396314 | edition 2007 | PDF | 315 pages | 16,5 mbDirect marketing is a fast-growing and dominant domestic marketing instrument in m ...

101 Healing Stories: Using Metaphors in Therapy (Repost)

George W. Burns, "101 Healing Stories: Using Metaphors in Therapy"Publisher: Springer | 2001 | ISBN 0471395897 | PDF | 260 pages | 1.1 MBJust as stories have the power to enrich our lives, shape the way we perceive and interact with the wor ...