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Law & Politics Lyrics: From Assets to Profits: Competing for IP Value

Posted on 2010-04-14




Name:Law & Politics Lyrics: From Assets to Profits: Competing for IP Value
ASIN/ISBN:0470225386
Author:Bruce Berman
Publisher:Wiley (2008)
Language:English
Pages:Hardcover, 296 pages
File size:1.15 Mb
   Law & Politics Lyrics: From Assets to Profits: Competing for IP Value

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Author: Bruce Berman


Publisher: Wiley (2008)


Binding: Hardcover, 296 pages


pricer: $45.00


ISBN-10: 0470225386


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Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment and consulting, From Assets to Profits: Competing for IP Value and Return provides a real-world look at patents, copyrights, and trademarks, how intellectual property assets work and the subtle and not-so-subtle ways in which they are used for competitive advantage. Authoritative and insightful, From Assets to Profits reveals the most relevant ways to generate return on innovation, with advice and essential guidance from battle tested IP pros.




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