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Business/Investing Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns

Posted on 2010-03-16




Name:Business/Investing Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns
ASIN/ISBN:0658001361
Language:English
File size:10.5 Mb
Publisher: McGraw-Hill
ISBN: 0658001361
Publish Date: edition 2000
File Type: CHM
Pages: 352 pages
File Size: 10,5 mb
   Business/Investing Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns

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Internet Direct Mail: The Complete Guide to Successful E-Mail Marketing Campaigns

Direct marketing via the Internet is the best way to avoid the rising printing and mailing costs of traditional direct mail. Plus, it's more effective! An online campaign will often turn a profit even if the entire mailing produces only 1 percent response or less! If you're ready to try e-mail marketing, or if you're already doing it and want to know more, Internet Direct Mail has all the information you need. From selecting products and offers to writing copy and incorporating rich media-like video clips or audio into an e-mail, Internet Direct Mail shows you step by step how to create, send, and track a highly successful e-mail campaign.

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