Study International Cases in Tourism Management (0750655143)

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Susan Horner, John Swarbrooke "International Cases in Tourism Management"

International Cases in Tourism Management includes:

* Profiles of individual companies

* Case studies on destination management and marketing

* Material on different management functions in tourism, such as marketing and human resource management

* Case studies of particular types of tourism, such as ecotourism and cultural tourism

The case studies are supplemented by exercises and questions, which ensure that for students and tutors alike the book is the ideal accompaniment to all tourism courses.

* A wide-ranging collection of pertinent case studies from around the world.

* An ideal companion volume for both tutors and students of tourism.

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	Business/Investing Strategic Retail Management: Text and International Cases Strategic Retail Management: Text and International CasesPublisher: GWV-Vieweg \| 2007-03-09 \| ISBN 383490287X \| Pages: 380 \| PDF \| 4.4 MB"Strategic Retail Management - Text and International Cases" is devoted to the dynamic development of r ...
	Business/Investing Tourism Management Dynamics: trends, management and tools (Tourism Futures) Dimitrios Buhalis, Carlos Costa "Tourism Management Dynamics: trends, management and tools (Tourism Futures)"Butterworth-Heinemann \| 2005-09-08 \| ISBN: 0750663782 \| 288 pages \| PDF \| 1,3 MBAs the global tourism industry continues to expand ...
	Business/Investing Strategic Sports Event Management: An international approach (Hospitality, Leisure and Tourism) Guy Masterman "Strategic Sports Event Management: An international approach (Hospitality, Leisure and Tourism)"Butterworth-Heinemann \| 2004-07-07 \| ISBN: 0750659831 \| 272 pages \| PDF \| 1,4 MBThe hosting of sports events, be they large inter ...
	Religious Tourism and Pilgrimage Management: An International Perspective (Cabi Publishing) Religious Tourism and Pilgrimage Management: An International Perspective (Cabi Publishing) By R. Raj, N. D. Morpeth Publisher CABI \| ISBN: 1845932250 \| edition 2007 \| PDF \| 288 pages \| 1,47 Mb Religion and spirituality are common m ...
	Economics/Finances International Hospitality Management: concepts and cases International Hospitality Management: concepts and cases By Alan Clarke, Wei ChenPublisher: Butterworth-Heinemann 2007 \| 400 Pages \| ISBN: 0750666757 \| PDF \| 2 MBInternational Hospitality Management: issues and applications brings tog ...
	Economics/Finances International Marketing Management: Text and Cases U. C. Mathur, "International Marketing Management: Text and Cases" Sage Publications \| 2008 \| ISBN: 0761936408 \| 596 pages \| PDF \| 3,2 MB This is a basic text in International Marketing, a major knowledge area for students of management ...

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