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Business/Investing International Cases in the Business of Sport

Posted on 2010-09-25




Name:Business/Investing International Cases in the Business of Sport
ASIN/ISBN:0750685433
File size:2.3 Mb
Publish Date: 2007
ISBN: 0750685433
Pages: 488 pages
File Type: PDF
File Size: 2,3 MB
Other Info: Butterworth-Heinemann
   Business/Investing International Cases in the Business of Sport

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Simon Chadwick, Dave Arthur, "International Cases in the Business of Sport"

As the position of sport management in the higher education curriculum becomes stronger by the year, the numbers of students and staff who are teaching and learning on sport management related modules is growing exponentially. International Cases in the Business of Sport focuses specifically on the analysis of high profile cases studies within the management of sport businesses and offers an innovative teaching solution to a market which has been poorly served until now.

Edited by two leading figures in the field, the text provides:

- a fantastic range of global sports cases authored by renowned experts in the field

- cutting edge analysis and comprehensive diagnosis of major international professional sport business cases

- a clear and structured presentation and examination of key issues within each case

- a strong blend of academic and practitioner analysis and commentary

- an informative and comprehensive resource for those seeking a better understanding of developments in commercial sport

International Cases in the Business of Sport is a truly international text examining sports from a global perspective and including case studies on: football, rugby, baseball, athletics, cricket, motor sports and sailing.

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