Business/Investing Defending Your Reputation (Hawksmere Report) (185418251X)

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Business/Investing Defending Your Reputation (Hawksmere Report)

Posted on 2010-03-15

Name:	Business/Investing Defending Your Reputation (Hawksmere Report)
ASIN/ISBN:	185418251X
Language:	English
File size:	1.1 Mb
Publisher:	Thorogood Publishing
ISBN:	185418251X
Publish Date:	edition 2005
File Type:	PDF
Pages:	149 pages
File Size:	1,1 mb

Business/Investing Defending Your Reputation (Hawksmere Report)

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Defending Your Reputation (Hawksmere Report)

If there's only one rule, it is that those organizations that have planned and prepared always do better than those which have done nothing.

You almost certainly have detailed procedures in place for dealing with fire, theft, IT failure and so on. But do you have any sort of crisis contingency plan for protecting your reputation? Organizations, large and small, spend huge amounts of time and money on promoting their products, services and image. In today's world, a good name can be destroyed in a few hours.

Simon Taylor, an expert in crisis management, explains the ways in which preparation and effective communication make all the difference in defending your reputation and placing it in the best possible position to recover. At a time when all organisations face public scrutiny to a far greater extent than ever before, this Report will help managers in all kinds of organizations, commercial, public and not for profit.

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