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Clint Swindall - Engaged Leadership: Building a Culture to Overcome Employee Disengagement

There are two kinds of employees—engaged and disengaged. Engaged employees are those who are dedicated to the organization's vision and eager to contribute. They are productive and live by the organization's values. Disengaged employees are those who aren't even aware of the organization's vision and spend most of their time watching the clock. They simply show up to work prepared to do the minimum to get by. Whereas engaged employees challenge those around them to do more and better, disengaged employees demoralize the productive employees with their lack of passion and intensity.

The question for business leaders like you is simple: How do you turn disengaged employees into engaged and eager contributors?

The answer is simple . . . Engaged Leadership. Since an employee is engaged or disengaged based on the culture of the organization, leaders must build a culture to overcome employee disengagement. Engaged Leadership shows readers how to build that culture by breaking down the art of effective leadership into three primary areas that all leaders must master in order to inspire and engage their employees: directional leadership, which builds a consensus for the vision; motivational leadership, which inspires people to pursue the vision; and organizational leadership, which develops the team to realize the vision.

Though many leaders excel at one or two areas of leadership, truly great leaders are masters of all three. And that's what it takes to turn disaffected and disengaged employees into highly engaged go-getters.

This book combines the popular business fable format with the more straightforward, how-to format that challenges you to use what you learn. It engages both the creative and the practical parts of the brain to teach smart leadership skills in an active and exciting way. Inside, you'll find a practical framework for successful leadership that works regardless of your role or industry. It's packed with ideas and strategies for building a dynamic culture that engages employees at all levels of the organization, releasing the true potential of your organization. If you want engaged, hard-working employees, it's time to provide engaged leadership.

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