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Business/Investing Celebrity Sells (Repost)

Posted on 2010-03-16




Name:Business/Investing Celebrity Sells (Repost)
ASIN/ISBN:0470868503
Language:English
File size:16.26 Mb
ISBN: 0470868503
Publish Date: 2004
File Type: CHM
Pages: 340 pages
File Size: 16.26 MB
Other Info: John Wiley & Sons
   Business/Investing Celebrity Sells (Repost)

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Hamish Pringle, «Celebrity Sells»

& 8220; Written for those involved in marketing, advertising, media and types of commercial communications, this witty, valuable book demonstrates the effectiveness and impact of celebrity marketing.

Have you ever asked for an autograph? Been a music fan? Liked watching well-known personalities on TV? Had a favorite movie star? Enjoyed reading about the rich and famous? If your answer is ‘yes’ to any or all of the above, then it’s pretty likely you’ve bought a product endorsed by a celebrity. & 8221;

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