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Economics/Finances American Entrepreneur: The Fascinating Stories of the People Who Defined Business in the United States

Posted on 2010-03-16




Name:Economics/Finances American Entrepreneur: The Fascinating Stories of the People Who Defined Business in the United States
ASIN/ISBN:0814414117
Language:English
File size:1.43 Mb
Publish Date: 2009-09-23
ISBN: 0814414117
Pages: 544 pages
File Type: PDF
File Size: 1.43 MB
Other Info: AMACOM
   Economics/Finances American Entrepreneur: The Fascinating Stories of the People Who Defined Business in the United States



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American Entrepreneur: The Fascinating Stories of the People Who Defined Business in the United States

Ever since the first colonists landed in 'The New World', Americans have forged ahead in their quest to make good on the promises of capitalism and independence. This book vividly illustrates the history of business in the United States from the point of view of the enterprising men and women who made it happen. Weaving together vivid narrative with economic analysis, "American Entrepreneur" recounts fascinating successes and failures, including: how Eli Whitney changed the shape of the American business landscape; the impact of the Civil War on the economy and the subsequent dominance of Andrew Carnegie and J. P. Morgan; the rise of the consumer marketplace led by Asa Candler, W. K. Kellogg, Henry Ford, and J.C. Penny; and, Warren Buffett's, Michael Milken's, and even Martha Stewart's experience in the 'New Economy' of the 1990s and into today. It is an adventure to start a business, and the greatest risk takers in that adventure are entrepreneurs. This is the epic story of America's entrepreneurs and the economy they created.

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