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The Trigger technique, from which this book's title is drawn,

is a special kind of conditioned reflex, sometimes called an

anchor. It is a powerful psychological tool for instantly accessing

the mental resources lying within you.

By combining Triggers with such mental self-help methods

as visualization, relaxation, and mental rehearsal, exceptionally

powerful mind programming systems are made. These programming

systems are tailor-made to achieve specific results. This

enables Triggers' techniques to go much further than just visualization,

mental rehearsal, or even self-hypnosis. And this is

what makes Triggers different from other self-help books.

There is an old folk saying: Talking to a hungry man about

food does not satisfy his hunger, giving him food feeds him only

once, but if you teach him to raise his own crops, you feed him

for the rest of his life. This is the essence of self-help.

This is Mr. Mann's goal: to teach you, the general reader,

how to help yourself. He doesn't just talk in vague generalities

about improving yourself, nor does he try to do it for you.

Instead, he does a masterful job of translating the private

language of researchersa language that only a few can understand

to explain clearly and straightforwardly how mental

programming works and how you can use it to enrich your life.

Great thinkers, like Newton and Einstein, explore the

rarefied atmosphere of theory. They need practical men, in the

tradition of people like Edison, to bring the benefits of the

mysteries they have unraveled to the general public.

Mr. Mann uses his talents in the service of such a practical

tradition. By translating this new psychological technology into

readily learnable, and, therefore, practical terms, Mr. Mann

completely fulfills his goal. Along with explicit instructions and

simplified outlines, this book is filled with examples taken from

his work with hundreds of patients and students. These examples

clearly illustrate the methods he discusses, and are valuable

for making the methods easy to learn and apply.

I have had the pleasure of a long professional association

with Mr. Mann. We have been colleagues at the Veterans Administration,

as well as in our private practice, for over eighteen

years. Working as co-therapists, we have enjoyed unraveling

many knotty problems that confront us in our work......

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