Economics/Finances The Economic Regulation of Broadcasting Markets: Evolving Technology and Challenges for Policy (052187405X)

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The Economic Regulation of Broadcasting Markets: Evolving Technology and Challenges for Policy

New technology is revolutionizing broadcasting markets. As the cost of bandwidth processing and delivery fall, information-intensive services that once bore little economic relationship to each other are now increasingly related as substitutes or complements. Television, newspapers, telecoms and the internet compete ever more fiercely for audience attention. At the same time, digital encoding makes it possible to charge prices for content that had previously been broadcast for free. This is creating new markets where none existed before. How should public policy respond? Will competition lead to better services, higher quality and more consumer choice - or to a proliferation of low-quality channels? Will it lead to dominance of the market by a few powerful media conglomerates? Using the insights of modern microeconomics, this book provides a state-of-the-art analysis of these and other issues by investigating the power of regulation to shape and control broadcasting markets.

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	Broadcasting Pluralism and Diversity: A Comparative Study of Policy and Regulation Lesley Hitchens, "Broadcasting Pluralism and Diversity"Publisher: Hart Publishing \| 2006-10 \| ISBN 1841132144 \| PDF \| 342 pages \| 1.0 MBBroadcasting Pluralism and Diversity is a study of the policy and regulatory measures relating to the pr ...
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