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Arts & Design The Americanization of European Business: The European Response to the US Productivity Drive (Routledge Studies in Business History, 5)

Posted on 2010-04-13




Name:Arts & Design The Americanization of European Business: The European Response to the US Productivity Drive (Routledge Studies in Business History, 5)
ASIN/ISBN:0415171911
Author:M. Kipping
Publisher:Routledge (1998)
Language:English
Pages:Hardcover, 235 pages
File size:4.76 Mb
   Arts & Design The Americanization of European Business: The European Response to the US Productivity Drive (Routledge Studies in Business History, 5)


Author: M. Kipping


Publisher: Routledge (1998)


Binding: Hardcover, 235 pages


pricer: $190.00


ISBN-10: 0415171911


editorialreviews

This book examines the mechanisms and channels through which American managerial know-how and US management models were transferred to Europe after 1945, as well as the actual influence on European industries and regions in the 1950s and 1960s.




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