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Kevin Hogan, Dave Lakhani, Gary May, Eliot Hoppe, Mollie Marti, Larry Kevin Adams, "Selling: Powerful New Strategies for Sales Success"

Product and service buyers are more educated than they've ever been. People tired long ago of "sales pitches". As a salesperson, you've already been through Sales 101. This book takes you there and beyond.

This book explores the cutting edge of persuasive selling. This book isn't for salespeople stuck in tradition, but those who embrace the new, and implement the strategies that will make them the superstars of tomorrow.

Unlike traditional sales books, you won't find canned closes or regurgitated and repackaged advice. You'll learn:

*How to buy back the sale

*Group strategies for mass influence

*The brutal truth about Value Driven Selling

*Sales Management secrets of today's Top Sales Managers

"I don't care how many sales books you've read in your life - I can guarantee you will walk away from this book with some deadly powerful new tactics you've never heard of. I did. The Praise/Criticism tactic alone is one of the most powerful ideas I've ever been presented." Mark Joyner, 1 Best-Selling Author of "Simpleology"

Summary: Encyclopedia of Sales

Rating: 5

What's so great about this book is the diversity of knowledge with all the different authors. They don't come more credible than Kevin Hogan and Dave Lakhani, both masters of pursuasion and sales. Gary May's chapters are worth the price of the book alone, you will spend hours taking notes on his ideas. Eliot Hoppe is incredible when it comes to his knowledge on being a sales manager. The other chapters add to your knowledge as a sales and persuasion professionals. This is a great book for selling today!

Summary: The road map for more sales

Rating: 5

This book is not the typical revision of what almost evry other sales book say. There are new tips and ways to help you as a sales person get more sales. I would give them to you but then reading the book would be out. If this book is not in your collection then add it. This book is worth at least 20 times its cover price.

If you ever get a chance to see any of the authors live in action go it will be more than worth it especially Kevin, Dave or Gary.

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Rating:
2.5 out of 5 by Book123