Cultures & Languages Media Effects and Society (Lea's Communication Series) (0805825053)

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Media Effects and Society (Lea's Communication Series)

Media Effects and Society provides an in-depth look at media effects and offers a theoretical foundation for understanding mass media's impact on individuals and society. Working from the assumption that media effects are common and are underestimated, author Elizabeth M. Perse identifies dominant areas of media effects and provides a synthesis of those areas of research. She focuses on the theoretical explanations for media effects, offering explanations of how media effects occur so readers can understand how to mitigate harmful effects and enhance positive ones.

This text provides comprehensive coverage of the range of media effects, including news diffusion, learning from the mass media, socialization of children and adolescents, influences on public opinion and voting, and violent and sexually explicit media content. It also presents a variety of theoretical approaches to understanding media effects, including psychological and content-based theories. In addition, it demonstrates how theories can guide future research into the effects of newer mass communication technologies.

Written for those who study and conduct research in media effects, Media Effects and Society presents a thorough and accessible discussion of media effects theory. As such, it is appropriate for advanced courses on media effects, media theory, and media and society.

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	Nonfiction Media Moguls (Communication and Society) Media Moguls (Communication and Society)272 pages \| Routledge; 1 edition (December 23, 1991) \| ISBN: 0415054680 \| PDF \| 1 MbAn account of how a very few powerful individuals come to wield a lot of control in international communications. Th ...
	History/Military Glasnost, Perestroika and the Soviet Media (Communication and Society) Glasnost, Perestroika and the Soviet Media (Communication and Society)244 pages \| Routledge; 1 edition (August 6, 1991) \| ISBN: 0415035511 \| PDF \| 1 MbSoviet journalists are at the center of the tumultuous changes taking place in the USSR t ...
	Science/Engineering Ill Effects: The Media/Violence Debate (Communication and Society) Ill Effects: The Media/Violence Debate (Communication and Society) Publisher: Routledge \| ISBN: 0415225124 \| edition 2001 \| PDF \| 240 pages \| 1,94 mbThe influence of the media remains a contentious issue. Every time a particularly high-pro ...
	Law & Politics Lyrics: Ill Effects: The Media/Violence Debate (Communication and Society) Ill Effects: The Media/Violence Debate (Communication and Society) Publisher: Routledge \| ISBN: 0415225124 \| edition 2001 \| PDF \| 240 pages \| 1,94 mbThe influence of the media remains a contentious issue. Every time a particularly high-pro ...
	Media and Power (Communication and Society) Author: James CurranPublisher: Routledge (2002)Binding: Hardcover, 320 pagespricer: $120.00ISBN-10: 0415077397editorialreviewsWhat kind of influence do the media have in society? Are they agencies of freedom and control in social welfare de ...
	Media, Ritual and Identity (Communication and Society) Author: Tamar LiebesPublisher: Routledge (1998)Binding: Hardcover, 265 pagespricer: $140.00ISBN-10: 0415159911editorialreviewsDo the media help democratic society to function for the benefit of all, or for the few? And how does the media in ...

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