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Cultures & Languages Market Leader: Intermediate: International Management

Posted on 2010-03-15




Name:Cultures & Languages Market Leader: Intermediate: International Management
ASIN/ISBN:0582328411
Language:English
File size:9.1 Mb
Publish Date: Longman (5 Jul 2000)
Publish Date: 1999-11-30
ISBN: 0582328411
File Type: PDF
Pages: 96 pages
File Size: 9,1 Mb
   Cultures & Languages Market Leader: Intermediate: International Management

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Adrian Pilbeam “Market Leader: Intermediate: International Management"

"International Management"is one of a number of specialist books within the Market Leader series that compliments the course.

Part1 BUSINESS STRATEGY

Unit1 Company structure

Unit 2 The global company

Unit3 Global production

Unit 4 Entering a foreign market

Units International mergers

Unit6 Business in the 2i5t century

Part 2 CULTURAL ISSUES

Unit 7 Corporate cultures

Unite Global careers

Unit 9 Management attitudes in Germany and Britain

Part з SELECTION, TRAINING AND DEVELOPMENT

Unit io The value of MBAs

Unit и Recruiting internationally

Unit 12 Selecting international managers

Unit 13 Training across cultures

Unit 14 International management development

THE INTERNATIONAL MANAGER

Unit 15 Thinking global, acting local

Unit 16 Routes to top management

Unit 17 Overseas postings

Unit 18 Returning home

Glossary

Key

Check Tests

Check Tests Key



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