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This book describes the important psychological biases that influence investment decisions. By recognizing, understanding, and avoiding these problems, investors can minimize the negative effects on their wealth. .

From the Back Cover .

WARNING: Allowing emotion to invade your investment decisions can be hazardous to your wealth. .

* Think about your investments more clearly

* How overconfident investors trade too much, take too many risks, and earn lower returns

* The investment impact of your self-image

* Why avoiding feelings of regret now will cause you even greater regrets later

* Yesterday& 8217;s trade, today& 8217;s emotions, tomorrow& 8217;s mistake

* Placing your recent investment experiences in realistic perspective

* The devil you know versus the devil you don& 8217;t

* Familiarity breeds investment—but not necessarily profit

* Is your memory playing tricks with you?

* You& 8217;re not alone. We& 8217;ll tell you what to do about it

* Not all information is alike

* Avoiding herd mentality: your chat room, your brother-in-law, and other temptations. Remember when dotcoms were going to end business as we know it? .

How your psychology reduces your profits and increases your risks-and what to do about it! .

* Why& 8217;d you fall for that Internet stock?

* Why& 8217;d you keep money in cash when it could& 8217;ve earned far better returns elsewhere?

* Why haven& 8217;t you fully funded your retirement plan when you know you should?

* Why do you always seem to buy high and sell low?

* Why does it look like everyone else is getting rich but you? .

It& 8217;s your psychology. It& 8217;s your emotions. As an investor, they& 8217;re your biggest obstacles. They cut your returns, and raise your risks. It& 8217;s about time you did something about it. Investment Madness will show you how. Drawing on the new science of behavioral finance, Dr. John Nofsinger shows you how to: .

* See through the & 8220;illusion of control& 8221; that makes you overconfident about your investments

* Objectively evaluate the stocks and financial instruments you& 8217;ve inherited

* Recognize the feelings of pride, regret, and herd behavior that lead to disaster

* Improve your & 8220;mental accounting& 8221;—and your portfolio& 8217;s diversification .

With today& 8217;s instantaneous Internet-based trading, your psychological biases have become more dangerous than ever. Investment Madness delivers expert techniques and mental strategies that will empower you with true self-control—the decisive factor in investment success. .

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