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Learn how to write a Web design proposal

Why does a client choose one Web consultant over another

* Is it because one is cheaper than the other

Not always. My fees are often higher than my competitors'.

* Is it because one firm is bigger than the other

No. I'm a one-man company and I regularly win pitches against larger, more-established firms.

* Is it because one firm is more local

Definitely not. I work with clients in Ontario, all over the United Kingdom and Paris, France.

So how do you make clients choose you instead of one of your competitors By proving you're capable of meeting clients' requirements.

So why are clients choosing to work with me rather than one of my many bigger and more-established competitors Because I have a tried and tested process of determining what clients want and convincing them that I can deliver it. It's a step-by-step process that you can learn and duplicate from my guide, Web Proposal Writing.

Step One: Find out what clients want.

This is what I call the Needs Analysis stage. I go through a series of questions that helps me to determine:

* What the client's business does

* Why customers buy from them

* Who their competitors are

* What their objectives are for their site

* When their deadline is

* How often they will update the site and how they will do it

* What style of design do they like

This guide contains a sample questionnaire that you can use to analyse how best to meet your clients' needs.

Step Two: Write a professional proposal.

Once you've found out exactly what it is that your clients want, you're ready to begin writing your proposal. And because you've used a simple question and answer process during the Needs Analysis step, the task becomes so much easier.

In only two hours, you could produce a winning project proposal to convince your client that they should choose you.

So, how can you produce professional Web proposals

By getting the guide - Web Proposal Writing - you'll learn the process I use to win projects worth thousands. Despite being a one-man company, I consistently win pitches against bigger, better-resourced and more-established competitors - even though my prices may be higher.

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