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Science/Engineering Google Advertising Tools: Cashing in with AdSense and AdWords (repost)

Posted on 2010-03-16

Name:	Science/Engineering Google Advertising Tools: Cashing in with AdSense and AdWords (repost)
ASIN/ISBN:	0596101082
Language:	English
File size:	12 Mb
Publish Date:	January 19, 2006
ISBN:	0596101082
Pages:	366 pages
File Type:	CHM
Other Info:	O'Reilly Media, Inc; 5.17mb

Science/Engineering Google Advertising Tools: Cashing in with AdSense and AdWords (repost)

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Google Advertising Tools: Cashing in with AdSense and AdWords

Product Description

When it comes to advertising on the web, you just can't argue with the numbers. A $7 billion market today is expected to grow to $18.9 billion by 2010. Jupiter Research also estimates that search advertising will be a larger share of the market than display advertising by 2010. These phenomenal numbers are due largely to Google, which has changed the way the world publishes content - and advertises.

"Google Advertising Tools" from O'Reilly examines the business and technology behind making money with content and advertising on the web. This focused, easy-to-read guide shows you how to use Google's advertising services to make it happen. You'll find all the background information you need to work with Google AdSense, which automatically delivers text and image ads that are precisely targeted to your site, and Google AdWords, which lets you generate text ads that accompany specific search term results.

This book has specific and detailed sections on:

Turning your web site into a profit left with AdSense

Making sense of AdSense metrics

Driving traffic to your site

Optimizing sites for search engine placement

Working with AdWords campaigns, auctions, and reports

Managing campaigns dynamically using the AdWords APIs

Once you've read all four parts, you'll have a comprehensive picture of how advertising works on the web and how you can use the Google advertising programs to your advantage.

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	Technical Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs Author: Harold DavisPublisher: O'Reilly MediaPublish Date: 01 January, 2006ISBN: 0596101082
	Economics/Finances Make Easy Money with Google: Using the AdSense Advertising Program-repost Eric Giguere,"Make Easy Money with Google: Using the AdSense Advertising Program"Peachpit (6-2005) \| CHM \| 272 pages \| ISBN:0321321146 \| 8.71MbGet your Web site to "show you the money" by using Google to draw more eyes--and wallets--to your ...
	Science/Engineering Make Easy Money with Google: Using the AdSense Advertising Program(Repost) Make Easy Money with Google: Using the AdSense Advertising ProgramPeachpit Press \| June 23, 2005 \| ISBN-10: 0321321146 \| 272 pages \| CHM \| 8.7 mbProduct DescriptionGet your Web site to "show you the money" by using Google to draw more eyes ...
	Science/Engineering Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs(Repost) Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIsO'Reilly Media, Inc. \| ISBN: 0596101082 \| 366 pages \| January 19, 2006 \| CHM \| 5 MbWhen it comes to advertising on the web, you just can't argue with the numbers ...
	Google Advertising Tools: Cashing in with AdSense and AdWords, 2nd Edition OROR
	Economics/Finances Make Easy Money with Google: Using the AdSense Advertising Program (Repost) Make Easy Money with Google: Using the AdSense Advertising Program Publisher: Peachpit Press \| ISBN: 0321321146 \| edition 2005 \| CHM \| 272 pages \| 8,7 mbGet your Web site to "show you the money" by using Google to draw more eyes--and walle ...

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	Technical Google Advertising Tools: Cashing in with Adsense, Adwords, and the Google APIs Author: Harold DavisPublisher: O'Reilly MediaPublish Date: 01 January, 2006ISBN: 0596101082
	Economics/Finances Make Easy Money with Google: Using the AdSense Advertising Program-repost Eric Giguere,"Make Easy Money with Google: Using the AdSense Advertising Program"Peachpit (6-2005) \| CHM \| 272 pages \| ISBN:0321321146 \| 8.71MbGet your Web site to "show you the money" by using Google to draw more eyes--and wallets--to your ...
	Science/Engineering Make Easy Money with Google: Using the AdSense Advertising Program(Repost) Make Easy Money with Google: Using the AdSense Advertising ProgramPeachpit Press \| June 23, 2005 \| ISBN-10: 0321321146 \| 272 pages \| CHM \| 8.7 mbProduct DescriptionGet your Web site to "show you the money" by using Google to draw more eyes ...
	Science/Engineering Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIs(Repost) Google Advertising Tools: Cashing in with AdSense, AdWords, and the Google APIsO'Reilly Media, Inc. \| ISBN: 0596101082 \| 366 pages \| January 19, 2006 \| CHM \| 5 MbWhen it comes to advertising on the web, you just can't argue with the numbers ...
	Google Advertising Tools: Cashing in with AdSense and AdWords, 2nd Edition OROR
	Economics/Finances Make Easy Money with Google: Using the AdSense Advertising Program (Repost) Make Easy Money with Google: Using the AdSense Advertising Program Publisher: Peachpit Press \| ISBN: 0321321146 \| edition 2005 \| CHM \| 272 pages \| 8,7 mbGet your Web site to "show you the money" by using Google to draw more eyes--and walle ...

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