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Doug Turk, Philip Bligh, «CRM Unplugged: Releasing CRM's Strategic Value»

Posted on 2010-04-14




Name:Doug Turk, Philip Bligh, «CRM Unplugged: Releasing CRM's Strategic Value»
ASIN/ISBN:0471483044
File size:1.68 Mb
ISBN: 0471483044
Publish Date: 2004 Year
File Type: PDF
File Size: 1,68 Mb
Pages: 224 Pages
Other Info: Wiley
   Doug Turk, Philip Bligh, «CRM Unplugged: Releasing CRM's Strategic Value»

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& 8220;Building and maintaining a customer-centered enterprise cost-effectively is a hot topic and key business issue. This book provides the definitive work on how to derive return from investment. It shows readers strategies for successful CRM implementation into a company, and how to achieve a good ROI through CRM, and also details best practices.& 8221;


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Doug Turk, Philip Bligh, «CRM Unplugged: Releasing CRM's Strategic Value»John Wiley & Sons | ISBN: 0471483044 | 2004 | PDF | 224 pages | 2.52 MB“Building and maintaining a customer-centered enterprise cost-effectively is a hot t ...

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