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Economics/Finances Diversification Strategy: How to Grow a Business by Diversifying Successfully

Posted on 2010-03-16




Name:Economics/Finances Diversification Strategy: How to Grow a Business by Diversifying Successfully
ASIN/ISBN:0749456647
Language:English
File size:1.2 Mb
Pages: Kogan Page
Publish Date: 2009
ISBN: 0749456647
Pages: 224 pages
File Type: PDF
File Size: 1,2 MB
   Economics/Finances Diversification Strategy: How to Grow a Business by Diversifying Successfully

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Graham Kenny, "Diversification Strategy: How to Grow a Business by Diversifying Successfully"

Diversification is a topic that raises its head in tough and turbulent economic times and is seen as an important option for growth. Out of necessity it is now back in the management agenda.

Diversified organizations are everywhere - in the private, public and not-for-profit sectors. With diversification comes complication, and if the varied activities of these organizations are not carried out effectively, their very diversity can lead to major inefficiency or even corporate failure.

Diversification Strategy establishes a blueprint for successfully managing diversification. The emphasis is on what successful and unsuccessful diversifiers do, as well as on the effective practices of focused firms. Using illuminating case studies, it analyzes the whole process in detail and describes the seven characteristics of successful diversifiers. It offers best-practice guidance for successfully managing diversified organizations and the business units within them.

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Diversification Strategy: How to Grow a Business by Diversifying.

Diversification Strategy: How to Grow a Business by Diversifying.

Diversification Strategy: How to Grow a Business by Diversifying SuccessfullyDiversification Strategy: How to Grow a Business by Diversifying SuccessfullyKogan Page | 2009 | ISBN: 0749456647 | 224 pages | PDF | 12 MBDiversification ...

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