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By Daniel G. Amen

Fifty percent of the brain is dedicated to vision.

How you look plays a large role in how you feel. Both matter

to your success at work and in your relationships.

It is not just vanity, it is about health.

To look and feel your best, you must first think about and

optimize your brain.

I live in Newport Beach, California. We have often been called the plastic society, because we have more plastic walking around our streets and beaches than almost anywhere else in the world. One of my friends says that God will never flood Newport Beach because all of the women will float. Most people throughout the world, not just in Newport Beach, care more about their faces, their boobs, their bellies, their butts, and their abs than they do their brains. But it is your brain that is the key to having the face, the breasts, the belly, the butt, the abs, and the overall health you have always wanted; and it is brain dysfunction, in large part, that ruins our bodies and causes premature aging.

It is your brain that decides to get you out of bed in the morning to exercise, to give you a stronger, leaner body, or to cause you to hit the snooze button and procrastinate your workout. It is your brain that pushes you away from the table telling you that you have had enough, or that gives you permission to have the second bowl of Rocky Road ice cream, making you look and feel like a blob. It is your brain that manages the stress in your life and relaxes you so that you look vibrant, or, when left unchecked, sends stress signals to the rest of your body and wrinkles your skin. And it is your brain that turns away cigarettes, too much caffeine, and alcohol, helping you look and feel healthy, or that gives you permission to smoke, to have that third cup of coffee, or to drink that third glass of wine, thus making every system in your body look and feel older.

Your brain is the command and control left of your body. If you want a better body, the first place to ALWAYS start is by having a better brain.

My interest in the brain-body connection started more than thirty years ago. As a college student, my thinking was influenced by the work of O. Carl Simonton, the oncologist who taught people to use visualization to boost their immune system in order to fight cancer. In medical school, I became trained in the use of medical hypnosis and began to see the powerful effect it can have on healing the body. I personally saw that it was helpful for treating headaches, irritable bowel syndrome, pain, weight loss, insomnia, a Parkinsonian tremor, and heart arrhythmias. I then became trained in a treatment technique called biofeedback and found that when I taught my patients to use their brains to warm their hands or breathe with their bellies, their whole body went into a relaxed state, which was helpful in decreasing stress, lowering blood pressure, and combating headaches.

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