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Business in a Virtual World: Exploiting Information for Competitive Advantage
Posted on 2010-04-15
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More Every business consists of two types of element: the physical and the virtual. The physical elements are items such as buildings, machinery and people; the virtual elements are items such as information about customers, knowledge about how to get the best from a manufacturing process and the rights to exploit a particular invention. The information revolution provides organisations with an unparalleled opportunity to move elements of their business from the physical domain to the virtual domain. No longer does the development of new products have to be done on paper, no longer do you have to sell to your customers within shops, no longer do you have to keep large stocks of every item that you sell. Almost every element of a business can be converted from the physical into information that is stored and manipulated within a computer. My Links To thank me use my links, please!
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