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Economic Management 35岁前要做的33件事：成功人生的重要分水岭
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Economic Management 雷区—企业不得不面对的危机公关
Posted on 2010-04-27
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对于营销意义上的“公关关系”而言，企业最需要的其实是“危机公关”。因为在市场中 激烈竞争的企业，天生就是在危机中生存着。消费者、供应商、竞争对象、内部员工，各种错综复杂的关系都有可能把企业置于一个危险的境地，于是重大生产事故、劳资纠纷、信誉 危机等等成为每一个成熟的企业不得不每天认真对待的问题。
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