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Building a Win-Win Environment

This book presents tips for retaining employees, especially entry-level and/or hourly

employees. These may include non-supervisory staff such as teenagers in their first

job, retirees who are working part-time, and other non-technical personnel working at

or near the organization?s starting wage. Many of these tips apply to a wide range of

businesses and many of the strategies will also work for professional and technical

workers.

Managers and supervisors in all types of businesses understand the importance of

retaining staff when the economy is strong and labor is short. Many of these same

managers, however, fail to recognize that the retention of valuable staff is always

desirable. Hiring and training are expensive, and valuable experience is lost with high

staff turnover rates. Yes, it can be challenging to find and retain employees. Fortunately,

you can use a variety of tactics to improve your retention rate.

Many employers believe that higher compensation is the only tactic for keeping

employees from leaving. But ?throwing money? at every operating problem is not the

only solution. Clearly, employees must be paid at a competitive rate. However,

compensation is more than an hourly rate or take-home pay. Benefits are also important,

and while some of these are monetary, others are not. Many employees consider

the friendliness and professionalism of the workplace, along with genuine respect

from their employers, as incentives to remain on the job. These non-monetary

attractions often influence whether a person stays or leaves.

The foundation for this book begins with you?your business culture and the philosophies

and attitudes of management. A genuine interest in ?internal marketing?

(treating your employees the way you treat your customers) must precede the ideas

outlined in this book, as only that can actually drive their implementation.

You are encouraged to complete numerous activities and exercises as you read this

book. However, an underlying ?assignment? is to objectively evaluate your business

and workforce relative to the tips presented. Consider whether the tip will be useful

just as it is presented. Must it be modified in some way to be most beneficial? Or, for

reasons unique to the business, is it not applicable? Only you, with your detailed

knowledge about your organization, can answer these questions. We hope you will

discover many practical ideas in these pages to help you retain your employees and,

in the process, help your business grow. It is for this purpose that the book was

written, and against this purpose that its worth should be evaluated.

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