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Conferences and Conventions, Second Edition: A global industry (Events Management)

Providing a comprehensive, in-depth analysis of the international conference industry, Conferences and Conventions: a global industry second edition examines the industry's origins, structure, economics, career opportunities, and future development. It also explains its links with the wider tourism industry.

Now in its second edition, it is packed with a wealth of new international case studies covering the city of Melbourne, Queen Elizabeth II conference centre, London, Abu Dhabi, MCI Group, the Scottish Exhibition and Conference Centre, Glasgow and team San Jose, California. It also has new sections on:

* Market segmentation and web marketing

* Conference and event budgeting

* Technology and communications, from video conferencing to web casting and pod casting

* Corporate social responsibility and sustainable and green events.

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	Economics/Finances Conferences and Conventions: A Global Industry Tony Rogers "Conferences and Conventions: A Global Industry"Butterworth-Heinemann \| 2003-05 \| ISBN: 0750657472 \| 336 pages \| PDF \| 2,2 MBConferences and Conventions: a global industry is illustrated with case studies and examples from aroun ...
	Essential Tips for Organizing Conferences & Events Sally Brown "Essential Tips for Organizing Conferences & Events"RoutledgeFalmer \| 2003-09-01 \| ISBN: 0749440392 \| 149 pages \| PDF \| 1,5 MBMany conferences and training events are organised by individuals who have little experience of doing ...
	Business/Investing Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions Leonard H. Hoyle "Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions"Wiley \| 2002-05-23 \| ISBN: 047140179X \| 256 pages \| PDF \| 1,8 MBAuthored by a well-known figure in the field. • Overview chapter ...
	Economics/Finances Human Resource Management for Events: Managing the event workforce (Events Management) Human Resource Management for Events: Managing the event workforce (Events Management)Butterworth-Heinemann \| 2006-10-03 \| ISBN: 0750669985 \| 272 pages \| PDF \| 3 MBHuman Resource Management for Events is the first text to cover management o ...
	Economics/Finances Special Events: Twenty-First Century Global Event Management (The Wiley Event Management Series) Joe Goldblatt, "Special Events: Twenty-First Century Global Event Management (The Wiley Event Management Series)"Wiley \| 2001-12-28 \| ISBN: 0471396877 \| 488 pages \| PDF \| 2,5 MBTHE WILEY EVENT MANAGEMENT SERIESFrom the foremost authorit ...
	Technical Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions (The Wiley Event Management Series) ISBN: 047140179X Publisher: Wiley Author: Leonard H. HoyleDescription:Authored by a well-known figure in the field. * Overview chapters explore topics such as electronic marketing strategies, funding, budgeting, promotion, and advertising. ...

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	Economics/Finances Conferences and Conventions: A Global Industry Tony Rogers "Conferences and Conventions: A Global Industry"Butterworth-Heinemann \| 2003-05 \| ISBN: 0750657472 \| 336 pages \| PDF \| 2,2 MBConferences and Conventions: a global industry is illustrated with case studies and examples from aroun ...
	Essential Tips for Organizing Conferences & Events Sally Brown "Essential Tips for Organizing Conferences & Events"RoutledgeFalmer \| 2003-09-01 \| ISBN: 0749440392 \| 149 pages \| PDF \| 1,5 MBMany conferences and training events are organised by individuals who have little experience of doing ...
	Business/Investing Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions Leonard H. Hoyle "Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions"Wiley \| 2002-05-23 \| ISBN: 047140179X \| 256 pages \| PDF \| 1,8 MBAuthored by a well-known figure in the field. • Overview chapter ...
	Economics/Finances Human Resource Management for Events: Managing the event workforce (Events Management) Human Resource Management for Events: Managing the event workforce (Events Management)Butterworth-Heinemann \| 2006-10-03 \| ISBN: 0750669985 \| 272 pages \| PDF \| 3 MBHuman Resource Management for Events is the first text to cover management o ...
	Economics/Finances Special Events: Twenty-First Century Global Event Management (The Wiley Event Management Series) Joe Goldblatt, "Special Events: Twenty-First Century Global Event Management (The Wiley Event Management Series)"Wiley \| 2001-12-28 \| ISBN: 0471396877 \| 488 pages \| PDF \| 2,5 MBTHE WILEY EVENT MANAGEMENT SERIESFrom the foremost authorit ...
	Technical Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions (The Wiley Event Management Series) ISBN: 047140179X Publisher: Wiley Author: Leonard H. HoyleDescription:Authored by a well-known figure in the field. * Overview chapters explore topics such as electronic marketing strategies, funding, budgeting, promotion, and advertising. ...

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