Economics/Finances Special Events: Twenty-First Century Global Event Management (The Wiley Event Management Series) (0471396877)

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Joe Goldblatt, "Special Events: Twenty-First Century Global Event Management (The Wiley Event Management Series)"

THE WILEY EVENT MANAGEMENT SERIES

From the foremost authority on event management

The only comprehensive guide to the research, design, coordination, evaluation, and marketing of all types of special events

The future is bright for event managers equipped with the essential training and skills required to research, plan, schedule, organize, and market special events anywhere in the world. In this Third Edition of his definitive guide to the profession, Dr. Joe Goldblatt, CSEP, imparts the logistical know-how and the theoretical understanding needed to take advantage of the countless opportunities in this rapidly growing field. From developing the event vision to managing vendor contracts, from event advertising to the latest in event management technology, Dr. Goldblatt provides authoritative guidance on every aspect of this complex and demanding profession. This outstanding new edition:

* Includes over 35 inspiring and helpful new photographs

* Features real-world case studies in 21st-century event management

* Emphasizes the growing globalization of the profession

* Examines new technologies, including the Internet and new software packages

* Prepares candidates to pass the Certified Special Events Professional (CSEP) exam

The Wiley Event Management Series-Series Editor, Dr. Joe Goldblatt, CSEP

The Wiley Event Management Series provides professionals with the essential knowledge and cutting-edge tools they need to excel in one of the most exciting and rapidly growing sectors of the hospitality and tourism industry. Written by recognized experts in the field, the volumes in the series cover the research, design, planning, coordination, and evaluation methods as well as specialized areas of event management.

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	Study Global Meetings and Exhibitions (The Wiley Event Management Series) Carol, CMP, CMM Krugman, Rudy R., CMP Wright "Global Meetings and Exhibitions (The Wiley Event Management Series)"Wiley \| 2006-10-13 \| ISBN: 0471699403 \| 288 pages \| PDF \| 1,1 MBGlobal Meetings and Exhibitions is the result of two decades w ...
	Special Events: Event Leadership for a New World Joe Goldblatt "Special Events: Event Leadership for a New World"Wiley \| 2004-10-14 \| ISBN: 0471450375 \| 528 pages \| PDF \| 6 MBMore and more, special events courses are being taught in hospitality and events management courses. Written by th ...
	Business/Investing Corporate Event Project Management (The Wiley Event Management Series) William O'Toole, Phyllis Mikolaitis "Corporate Event Project Management (The Wiley Event Management Series)"Wiley \| 2002-05-23 \| ISBN: 0471402400 \| 304 pages \| PDF \| 2,2 MBApplies generally accepted project management tools to corporate eve ...
	Economics/Finances Human Resource Management for Events: Managing the event workforce (Events Management) Human Resource Management for Events: Managing the event workforce (Events Management)Butterworth-Heinemann \| 2006-10-03 \| ISBN: 0750669985 \| 272 pages \| PDF \| 3 MBHuman Resource Management for Events is the first text to cover management o ...
	Economics/Finances Event Sponsorship (The Wiley Event Management Series) Bruce E. Skinner, Vladimir Rukavina, "Event Sponsorship (The Wiley Event Management Series)"Wiley \| 2002-10-18 \| ISBN: 0471126012 \| 320 pages \| PDF \| 2 MBState-of-the-art methods for finding, securing, and retaining the best corporate s ...
	Technical Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions (The Wiley Event Management Series) ISBN: 047140179X Publisher: Wiley Author: Leonard H. HoyleDescription:Authored by a well-known figure in the field. * Overview chapters explore topics such as electronic marketing strategies, funding, budgeting, promotion, and advertising. ...

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	Study Global Meetings and Exhibitions (The Wiley Event Management Series) Carol, CMP, CMM Krugman, Rudy R., CMP Wright "Global Meetings and Exhibitions (The Wiley Event Management Series)"Wiley \| 2006-10-13 \| ISBN: 0471699403 \| 288 pages \| PDF \| 1,1 MBGlobal Meetings and Exhibitions is the result of two decades w ...
	Special Events: Event Leadership for a New World Joe Goldblatt "Special Events: Event Leadership for a New World"Wiley \| 2004-10-14 \| ISBN: 0471450375 \| 528 pages \| PDF \| 6 MBMore and more, special events courses are being taught in hospitality and events management courses. Written by th ...
	Business/Investing Corporate Event Project Management (The Wiley Event Management Series) William O'Toole, Phyllis Mikolaitis "Corporate Event Project Management (The Wiley Event Management Series)"Wiley \| 2002-05-23 \| ISBN: 0471402400 \| 304 pages \| PDF \| 2,2 MBApplies generally accepted project management tools to corporate eve ...
	Economics/Finances Human Resource Management for Events: Managing the event workforce (Events Management) Human Resource Management for Events: Managing the event workforce (Events Management)Butterworth-Heinemann \| 2006-10-03 \| ISBN: 0750669985 \| 272 pages \| PDF \| 3 MBHuman Resource Management for Events is the first text to cover management o ...
	Economics/Finances Event Sponsorship (The Wiley Event Management Series) Bruce E. Skinner, Vladimir Rukavina, "Event Sponsorship (The Wiley Event Management Series)"Wiley \| 2002-10-18 \| ISBN: 0471126012 \| 320 pages \| PDF \| 2 MBState-of-the-art methods for finding, securing, and retaining the best corporate s ...
	Technical Event Marketing: How to Successfully Promote Events, Festivals, Conventions, and Expositions (The Wiley Event Management Series) ISBN: 047140179X Publisher: Wiley Author: Leonard H. HoyleDescription:Authored by a well-known figure in the field. * Overview chapters explore topics such as electronic marketing strategies, funding, budgeting, promotion, and advertising. ...

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